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Product Placement in BBC programmmes ( Long or short advert breaks)
"Dom Robinson" wrote in message t... There's so much product placement on TV on all channels, not just the BBC. Coming soon we've got the "Flora London Marathon", then over the year there's also the "888.com World Snooker Championship" and the "Carling FA Cup Final", etc. Why do the BBC, of all channels, have to say the product name? Because if they didn't, they lose the broadcasting rights. Which, if the event got good ratings, would be snapped up by one of the Beeb's competitors. michael adams .... |
Product Placement in BBC programmmes ( Long or short advert breaks)
"Dom Robinson" wrote in message t... But the BBC shouldn't be promoting a product, like it's doing. Look at the time when they couldn't mention the Radio Times without saying "Other listings magazines are available". The difference there, was that the BBC were said to be promoting their own product, "the Radio Times", if only by default. As a result, the BBC's competitors in the listings magazine market started whingeing and moaning that the BBC had an unfair competitive advantage. Spot the difference, eh Dommy ? Where DAB radio is concerned the BBC has invested shed loads of licence payers money on DAB technology and so wants to promote that technology. There is more than one manufacture of DAB radio sets. The BBC has always been at the forefront of leading edge technology - the original BBC as the British Broadcasting Company was set up by a consortium of radio manufacturers to promote sales of sets. People who don't like this pioneering role of the BBC are always free to move to Poland or anywhere else they like. michael adams .... |
Product Placement in BBC programmmes ( Long or short advert breaks)
"Edster" wrote in message ... "michael adams" wrote: If you're doing the props for a TV show you show the stuff people are most likely to buy. You just go to a supermarket and buy the popular brands. The market leaders. That's how you achieve realism. How does that explain everyone having DAB radios when DAB has been a massive commercial failure? Its been a technical failure for various technical reasons. Which will doubtless be overcome as a result of further research The BBC has always been committed to technical innovation. That happens to be a historical fact whether you happen to know it or not. If you'd prefer your State Broadcaster not to be intereseted innovation then there's nothing stopping you from going and living somewhere like Poland or Estonia. michael adams .... |
Product Placement in BBC programmmes ( Long or short advert breaks)
"Edster" wrote in message ... "michael adams" wrote: "Dom Robinson" wrote in message et... There's so much product placement on TV on all channels, not just the BBC. Coming soon we've got the "Flora London Marathon", then over the year there's also the "888.com World Snooker Championship" and the "Carling FA Cup Final", etc. Why do the BBC, of all channels, have to say the product name? Because if they didn't, they lose the broadcasting rights. Which, if the event got good ratings, would be snapped up by one of the Beeb's competitors. michael adams ... The BBC is public funded, it doesn't have any competitors. So it doesn't compete for ratings ? michael adams .... |
Product Placement in BBC programmmes ( Long or short advert breaks)
"Edster" wrote in message ... "michael adams" wrote: "Edster" wrote in message ... "michael adams" wrote: "Dom Robinson" wrote in message et... There's so much product placement on TV on all channels, not just the BBC. Coming soon we've got the "Flora London Marathon", then over the year there's also the "888.com World Snooker Championship" and the "Carling FA Cup Final", etc. Why do the BBC, of all channels, have to say the product name? Because if they didn't, they lose the broadcasting rights. Which, if the event got good ratings, would be snapped up by one of the Beeb's competitors. michael adams ... The BBC is public funded, it doesn't have any competitors. So it doesn't compete for ratings ? michael adams ... Why would it need to? Because it couldn't justify its claim on the Licence Fee otherwise, obviously. The Government would instead charge all UK broadcasters for the use of the airwaves instead. As they are perfectly well entitled to do. While they could confiscate the UK assets of any foreign based broadcasters who refused to divvy up. Given your difficulty in understanding such a basic point clearly in your case a lot of BBC output is possibly over the top of your head at present. Nevertheless you now have something to aspire to. So as to eventually reap the full benefit from your Licence Fee/Chav Tax. Whoops! HTH michael adams .... In which case its your role in life to subidise This question was discussed in depth in "The Pilkington Report" in 1962. I do realise that this might well have been before even your granny was born, but do try and keep up eh ? |
Product Placement in BBC programmmes ( Long or short advertbreaks)
What relevance does the reasons for its failure have to do with how
realistic it would be for everyone in a TV drama to own one when in the real world, virtually nobody has them? If it wouldn't be realistic, what is the purpose of so many TV characters owning them? We need to put this into context. The BBC run adverts for DAB radios. Not just potential PP. Both TV and radio feature proper commercials where they say go and buy a DAB radio. The BBC has a "public duty" to promote digital radio. |
Product Placement in BBC programmmes ( Long or short advert breaks)
In article ,
says... Dom Robinson wrote: In article , says... Dom Robinson wrote: In article , says... product placement is already allowed on British TV (both BBC and commercial channels) to add a sense of realism. But under the current 'free supply' rules programme makers cannot profit from it, and the brand has limited say over how it is featured on screen. So basically as long as the programme makers "don't profit from it", not only can manufacturers of goods and services get their products shown on air (free publicity that is worth many thousands of pounds) but they can even have a limited say in how it is featured! And you say that "there *is* no PP on BBC shows" ? How about 'The Apprentice' ? You think all those Amstrad products turned up on screen by accident? There's so much product placement on TV on all channels, not just the BBC. Coming soon we've got the "Flora London Marathon", then over the year there's also the "888.com World Snooker Championship" and the "Carling FA Cup Final", etc. That's not PP; that's event sponsorship and is /nothing/ to do with the channel it is being shown on; especially the BBC. But the BBC shouldn't be promoting a product, like it's doing. They're not. They're just covering an event. That's it. I think there'd be more of a fuss (certainly from Snooker fans) if they /didn't/ cover the event! I don't see why they have to mention the sponsor, that's the point. -- Dom Robinson Gamertag: DVDfever email: dom at dvdfever dot co dot uk /* http://DVDfever.co.uk (editor) /* 1136 DVDs, 372 games, 401 CDs, 110 cinema films, 52 concerts, videos & news /* burnout paradise, simpsons movie, duffy in concert, spiderwick chronicles New music charts - http://dvdfever.co.uk/music.shtml Youtube - http://www.youtube.com/profile?user=DVDdom |
Product Placement in BBC programmmes ( Long or short advert breaks)
In article ,
says... The BBC has always been at the forefront of leading edge technology - Does that include making their end credits as jumbled and illegible as possible? -- Dom Robinson Gamertag: DVDfever email: dom at dvdfever dot co dot uk /* http://DVDfever.co.uk (editor) /* 1136 DVDs, 372 games, 401 CDs, 110 cinema films, 52 concerts, videos & news /* burnout paradise, simpsons movie, duffy in concert, spiderwick chronicles New music charts - http://dvdfever.co.uk/music.shtml Youtube - http://www.youtube.com/profile?user=DVDdom |
Long or short advert breaks
In article ,
says... "Rob." wrote: "And the next person to go is ... [half an hour later] ... after the break ... [half an hour later] ... Gerty!" if they wont just announce the results I won't watch! (Not that I care enough to watch these shows anyway) and that Phillip Schofield, why does he have to SHOUT!!!? To take our minds off his grey hair. -- Dom Robinson Gamertag: DVDfever email: dom at dvdfever dot co dot uk /* http://DVDfever.co.uk (editor) /* 1136 DVDs, 372 games, 401 CDs, 110 cinema films, 52 concerts, videos & news /* burnout paradise, simpsons movie, duffy in concert, spiderwick chronicles New music charts - http://dvdfever.co.uk/music.shtml Youtube - http://www.youtube.com/profile?user=DVDdom |
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