HomeCinemaBanter

HomeCinemaBanter (http://www.homecinemabanter.com/index.php)
-   UK sky (http://www.homecinemabanter.com/forumdisplay.php?f=4)
-   -   Long or short advert breaks (http://www.homecinemabanter.com/showthread.php?t=57385)

michael adams March 25th 08 05:21 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 

"Dom Robinson" wrote in message
t...

There's so much product placement on TV on all channels, not just the BBC.

Coming soon we've got the "Flora London Marathon", then over the year there's
also the "888.com World Snooker Championship" and the "Carling FA Cup Final",
etc.

Why do the BBC, of all channels, have to say the product name?



Because if they didn't, they lose the broadcasting rights.

Which, if the event got good ratings, would be snapped up by one
of the Beeb's competitors.



michael adams

....




michael adams March 25th 08 05:32 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 

"Dom Robinson" wrote in message
t...

But the BBC shouldn't be promoting a product, like it's doing.

Look at the time when they couldn't mention the Radio Times without saying
"Other listings magazines are available".



The difference there, was that the BBC were said to be promoting
their own product, "the Radio Times", if only by default.

As a result, the BBC's competitors in the listings magazine market
started whingeing and moaning that the BBC had an unfair
competitive advantage.

Spot the difference, eh Dommy ?

Where DAB radio is concerned the BBC has invested shed loads
of licence payers money on DAB technology and so wants to
promote that technology. There is more than one manufacture
of DAB radio sets.

The BBC has always been at the forefront of leading edge technology -
the original BBC as the British Broadcasting Company was set
up by a consortium of radio manufacturers to promote sales
of sets.

People who don't like this pioneering role of the BBC are always
free to move to Poland or anywhere else they like.


michael adams

....













michael adams March 25th 08 06:29 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 

"Edster" wrote in message ...
"michael adams" wrote:


If you're doing the props for a TV show you show the stuff people are
most likely to buy. You just go to a supermarket and buy the popular
brands. The market leaders. That's how you achieve realism.


How does that explain everyone having DAB radios when DAB has been a
massive commercial failure?


Its been a technical failure for various technical reasons.
Which will doubtless be overcome as a result of further research

The BBC has always been committed to technical innovation.
That happens to be a historical fact whether you happen
to know it or not.

If you'd prefer your State Broadcaster not to be intereseted
innovation then there's nothing stopping you from going
and living somewhere like Poland or Estonia.


michael adams

....



michael adams March 25th 08 06:30 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 

"Edster" wrote in message ...
"michael adams" wrote:



"Dom Robinson" wrote in message
et...

There's so much product placement on TV on all channels, not just the BBC.

Coming soon we've got the "Flora London Marathon", then over the year there's
also the "888.com World Snooker Championship" and the "Carling FA Cup Final",
etc.

Why do the BBC, of all channels, have to say the product name?



Because if they didn't, they lose the broadcasting rights.

Which, if the event got good ratings, would be snapped up by one
of the Beeb's competitors.



michael adams

...



The BBC is public funded, it doesn't have any competitors.



So it doesn't compete for ratings ?


michael adams

....



michael adams March 25th 08 07:55 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 

"Edster" wrote in message ...
"michael adams" wrote:



"Edster" wrote in message ...
"michael adams" wrote:



"Dom Robinson" wrote in message
et...

There's so much product placement on TV on all channels, not just the BBC.

Coming soon we've got the "Flora London Marathon", then over the year there's
also the "888.com World Snooker Championship" and the "Carling FA Cup Final",
etc.

Why do the BBC, of all channels, have to say the product name?


Because if they didn't, they lose the broadcasting rights.

Which, if the event got good ratings, would be snapped up by one
of the Beeb's competitors.



michael adams

...



The BBC is public funded, it doesn't have any competitors.



So it doesn't compete for ratings ?


michael adams

...


Why would it need to?



Because it couldn't justify its claim on the Licence Fee otherwise, obviously.

The Government would instead charge all UK broadcasters for the use of the
airwaves instead. As they are perfectly well entitled to do. While they could
confiscate the UK assets of any foreign based broadcasters who refused
to divvy up.

Given your difficulty in understanding such a basic point clearly in your case
a lot of BBC output is possibly over the top of your head at present.

Nevertheless you now have something to aspire to. So as to eventually reap the
full benefit from your Licence Fee/Chav Tax. Whoops!

HTH



michael adams

....



In which case its your role in life to subidise



This question was discussed in depth in "The Pilkington Report" in 1962.

I do realise that this might well have been before even your
granny was born, but do try and keep up eh ?






Rob. March 25th 08 08:44 PM

Product Placement in BBC programmmes ( Long or short advertbreaks)
 
What relevance does the reasons for its failure have to do with how
realistic it would be for everyone in a TV drama to own one when in
the real world, virtually nobody has them? If it wouldn't be
realistic, what is the purpose of so many TV characters owning them?


We need to put this into context. The BBC run adverts for DAB radios.
Not just potential PP. Both TV and radio feature proper commercials
where they say go and buy a DAB radio.

The BBC has a "public duty" to promote digital radio.

Dom Robinson[_2_] March 25th 08 10:47 PM

Long or short advert breaks
 
In article ,
says...
On Mon, 24 Mar 2008 at 21:36:34, Dom Robinson
wrote in uk.media.tv.sky :

Why should the 30 minute time-slot be sacrosanct? Why not 25 minutes?

Because it's a rare occasion when a primetime programme doesn't start/end on
the hour or half-hour and they try to avoid it.


What does that have to do with the length of timeslot on a subscription
channel, though?

Because viewers will expect it to start at roughly set times, but if
everything was 25 mins long, then an evening's programmes would start at 6:00,
6:25, 6:50, 7:15, 7:40, etc. and it'd be like a 1970s BBC2 TV schedule!
--

Dom Robinson Gamertag: DVDfever email: dom at dvdfever dot co dot uk
/*
http://DVDfever.co.uk (editor)
/* 1136 DVDs, 372 games, 401 CDs, 110 cinema films, 52 concerts, videos & news
/* burnout paradise, simpsons movie, duffy in concert, spiderwick chronicles
New music charts - http://dvdfever.co.uk/music.shtml
Youtube - http://www.youtube.com/profile?user=DVDdom

Dom Robinson[_2_] March 25th 08 10:47 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
In article ,
says...
Dom Robinson wrote:
In article ,
says...
Dom Robinson wrote:
In article ,
says...
product placement is already allowed on British TV (both BBC
and commercial channels) to add a sense of realism. But under the
current 'free supply' rules programme makers cannot profit from
it, and the brand has limited say over how it is featured on
screen.

So basically as long as the programme makers "don't profit from
it", not only can manufacturers of goods and services get their
products shown on air (free publicity that is worth many thousands
of pounds) but they can even have a limited say in how it is
featured!

And you say that "there *is* no PP on BBC shows" ?

How about 'The Apprentice' ? You think all those Amstrad products
turned up on screen by accident?


There's so much product placement on TV on all channels, not just
the BBC.

Coming soon we've got the "Flora London Marathon", then over the
year there's also the "888.com World Snooker Championship" and the
"Carling FA Cup Final", etc.

That's not PP; that's event sponsorship and is /nothing/ to do with
the channel it is being shown on; especially the BBC.

But the BBC shouldn't be promoting a product, like it's doing.


They're not. They're just covering an event. That's it. I think there'd be
more of a fuss (certainly from Snooker fans) if they /didn't/ cover the
event!


I don't see why they have to mention the sponsor, that's the point.
--

Dom Robinson Gamertag: DVDfever email: dom at dvdfever dot co dot uk
/*
http://DVDfever.co.uk (editor)
/* 1136 DVDs, 372 games, 401 CDs, 110 cinema films, 52 concerts, videos & news
/* burnout paradise, simpsons movie, duffy in concert, spiderwick chronicles
New music charts - http://dvdfever.co.uk/music.shtml
Youtube - http://www.youtube.com/profile?user=DVDdom

Dom Robinson[_2_] March 25th 08 10:47 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
In article ,
says...
The BBC has always been at the forefront of leading edge technology -

Does that include making their end credits as jumbled and illegible as
possible?
--

Dom Robinson Gamertag: DVDfever email: dom at dvdfever dot co dot uk
/*
http://DVDfever.co.uk (editor)
/* 1136 DVDs, 372 games, 401 CDs, 110 cinema films, 52 concerts, videos & news
/* burnout paradise, simpsons movie, duffy in concert, spiderwick chronicles
New music charts - http://dvdfever.co.uk/music.shtml
Youtube - http://www.youtube.com/profile?user=DVDdom

Dom Robinson[_2_] March 25th 08 10:47 PM

Long or short advert breaks
 
In article ,
says...
"Rob." wrote:


"And the next person to go is ... [half an hour later] ... after the
break ... [half an hour later] ... Gerty!"

if they wont just announce the results I won't watch! (Not that I care
enough to watch these shows anyway)


and that Phillip Schofield, why does he have to SHOUT!!!?


To take our minds off his grey hair.
--

Dom Robinson Gamertag: DVDfever email: dom at dvdfever dot co dot uk
/*
http://DVDfever.co.uk (editor)
/* 1136 DVDs, 372 games, 401 CDs, 110 cinema films, 52 concerts, videos & news
/* burnout paradise, simpsons movie, duffy in concert, spiderwick chronicles
New music charts - http://dvdfever.co.uk/music.shtml
Youtube - http://www.youtube.com/profile?user=DVDdom

Dom Robinson[_2_] March 25th 08 10:47 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
In article ,
says...
"Rob." wrote:


What relevance does the reasons for its failure have to do with how
realistic it would be for everyone in a TV drama to own one when in
the real world, virtually nobody has them? If it wouldn't be
realistic, what is the purpose of so many TV characters owning them?


We need to put this into context. The BBC run adverts for DAB radios.
Not just potential PP. Both TV and radio feature proper commercials
where they say go and buy a DAB radio.

The BBC has a "public duty" to promote digital radio.


Why?

Because michael adams has a "public duty" to disagree with whatever anyone
else says.
--

Dom Robinson Gamertag: DVDfever email: dom at dvdfever dot co dot uk
/*
http://DVDfever.co.uk (editor)
/* 1136 DVDs, 372 games, 401 CDs, 110 cinema films, 52 concerts, videos & news
/* burnout paradise, simpsons movie, duffy in concert, spiderwick chronicles
New music charts - http://dvdfever.co.uk/music.shtml
Youtube - http://www.youtube.com/profile?user=DVDdom

Dom Robinson[_2_] March 25th 08 10:47 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
In article ,
says...

"Dom Robinson" wrote in message
t...

There's so much product placement on TV on all channels, not just the BBC.

Coming soon we've got the "Flora London Marathon", then over the year there's
also the "888.com World Snooker Championship" and the "Carling FA Cup Final",
etc.

Why do the BBC, of all channels, have to say the product name?



Because if they didn't, they lose the broadcasting rights.


Is that in the contract, and can we see that online?
--

Dom Robinson Gamertag: DVDfever email: dom at dvdfever dot co dot uk
/*
http://DVDfever.co.uk (editor)
/* 1136 DVDs, 372 games, 401 CDs, 110 cinema films, 52 concerts, videos & news
/* burnout paradise, simpsons movie, duffy in concert, spiderwick chronicles
New music charts - http://dvdfever.co.uk/music.shtml
Youtube - http://www.youtube.com/profile?user=DVDdom

Dom Robinson[_2_] March 25th 08 10:47 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
In article ,
says...
"michael adams" wrote:



"Edster" wrote in message ...
"michael adams" wrote:



"Dom Robinson" wrote in message
et...

There's so much product placement on TV on all channels, not just the BBC.

Coming soon we've got the "Flora London Marathon", then over the year there's
also the "888.com World Snooker Championship" and the "Carling FA Cup Final",
etc.

Why do the BBC, of all channels, have to say the product name?


Because if they didn't, they lose the broadcasting rights.

Which, if the event got good ratings, would be snapped up by one
of the Beeb's competitors.



michael adams

...



The BBC is public funded, it doesn't have any competitors.



So it doesn't compete for ratings ?

Why would it need to?


They always claim they don't chase ratings. Of course, that's bull****.
--

Dom Robinson Gamertag: DVDfever email: dom at dvdfever dot co dot uk
/*
http://DVDfever.co.uk (editor)
/* 1136 DVDs, 372 games, 401 CDs, 110 cinema films, 52 concerts, videos & news
/* burnout paradise, simpsons movie, duffy in concert, spiderwick chronicles
New music charts - http://dvdfever.co.uk/music.shtml
Youtube - http://www.youtube.com/profile?user=DVDdom

Krustov March 25th 08 11:15 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
uk.media.tv.sky
Dom Robinson
Tue, 25 Mar 2008 21:47:26 -0000


Why?

Because michael adams has a "public duty" to disagree with whatever anyone
else says


Thats not 100% true .

I once made the point there was a market for a dedicated printed
freeview tv guide as listing stuff like skyone and the sky movies
channels is all a bit pointless if you cant actually watch them - and he
agreed with me a couple of months later .

He just needs some time to think about stuff :-))


--
www.krustov.co.uk

Calum March 25th 08 11:38 PM

Product Placement in BBC programmmes ( Long or short advertbreaks)
 
Dom Robinson wrote:
In article ,
says...
"Dom Robinson" wrote in message


Why do the BBC, of all channels, have to say the product name?


Because if they didn't, they lose the broadcasting rights.


Is that in the contract, and can we see that online?


It certainly tallies with what I've heard BBC spokespersonages say in
the past. Seem to remember they have to do things like showing the
sponsors name in captions and programme titles a certain number of times
as well.

Zero Tolerance March 26th 08 12:39 AM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
On Tue, 25 Mar 2008 16:21:35 -0000, "michael adams"
wrote:

Because if they didn't, they lose the broadcasting rights.

Which, if the event got good ratings, would be snapped up by one
of the Beeb's competitors.


Well then that's good. After all, the BBC shouldn't be spending my
licence fee on buying events which other channels would be perfectly
happy to spend their own money on.

--

Zero Tolerance March 26th 08 12:47 AM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
On Tue, 25 Mar 2008 16:18:50 -0000, "michael adams"
wrote:

If you're doing the props for a TV show you show the stuff people are
most likely to buy. You just go to a supermarket and buy the popular
brands. The market leaders. That's how you achieve realism.


Except you don't need to. The market leaders come to you and give you
the stuff for free, out of the goodness of their own hearts. And, of
course, because having your product shoved in front of millions of
people is brilliant free advertising.

Of course, being a commercial organisation, these market leaders will
tell the BBC how they want the products seen, and of course the BBC
will happily meet those demands "to a limited extent", so it's all
very cosy and everyone gets what they need. All very cosy indeed.

The same doesn't go for the beer in Stenders or Corrie (although the
rules may have been tighter when Corrie started anyway) as there's no
one market leader in tied pubs or brewers.


Beer is unique because those venues are such a big part of the soaps
that any 'placement' would swiftly be unacceptably prominent. Aside
from which, the beer companies would be fighting over who would be on
the soaps this week, and for a pub to be changing the beers it sells
each week would be highly unrealistic. Quite aside from making it far
too OBVIOUS that this kind of "subliminal marketing" was going on.

If they started featuring obscure brands, or identifiable
supermarket own brands that weren't market leaders then maybe you'd
have a point.

As it is you don't.


Sorry, but I do. The fact that you DON'T see obscure brands (or
made-up brands) just proves that the 'realism' is distorted towards
reflecting those brands that are most willing to play nice with the
producers. Millions of people buy Tesco Value cornflakes but you'll
never see them on EastEnders. Wonder why that is...
--

Paul Heslop March 26th 08 12:56 AM

Long or short advert breaks
 
Edster wrote:

Dom Robinson wrote:


In article ,
says...
"Rob." wrote:


"And the next person to go is ... [half an hour later] ... after the
break ... [half an hour later] ... Gerty!"

if they wont just announce the results I won't watch! (Not that I care
enough to watch these shows anyway)

and that Phillip Schofield, why does he have to SHOUT!!!?


To take our minds off his grey hair.


And the puppet that works him.


and the enormous pair of knockers stood at his side

--
Paul (We won't die of devotion)
-------------------------------------------------------
Stop and Look
http://www.geocities.com/dreamst8me/

JNugent[_3_] March 26th 08 01:02 AM

Long or short advert breaks
 
Paul Hyett wrote:

Edster wrote in uk.media.tv.sky :
allan tracy wrote:


Long advert breaks allow viewers to get up a do something else and are
far more likely to be fast forwarded when watching a recording.


A smart advertiser would make adverts that can still get their message
across when watched at 12x speed with no sound. (30x fast forward
doesn't work because you are often a few minutes into the programme
before you notice the adverts are finished).


Are there any DVD/HDD recorders that allow automatic chaptering in
conveniently ad-break sized periods? Five minutes is usually a little
too long - maybe 3 minutes... :)


Automated chaptering would be useless for that purpose. You'd need
user-definable chaptering. JVC DVD-R/HDD machines (when you can find
them) have it. Sony machines don't.

IIRC (from the one I had to try at home), Toshiba DVD-R/HDD machines,
like Sony, won't transfer a user-defined chapter mark from the HDD to
the DVD-R(W).

With the JVC, it's easy to mark the end of the advert breaks on the HDD.
Those chapter points then translate onto the DVD-R and you can simply
click "next" when the ads start on your recording.

michael adams March 26th 08 01:23 AM

Product Placement in BBC programmmes ( Long or short advert breaks)
 

"Zero Tolerance" wrote in message
...
On Tue, 25 Mar 2008 16:21:35 -0000, "michael adams"
wrote:

Because if they didn't, they lose the broadcasting rights.

Which, if the event got good ratings, would be snapped up by one
of the Beeb's competitors.


Well then that's good. After all, the BBC shouldn't be spending my
licence fee on buying events which other channels would be perfectly
happy to spend their own money on.



So that another channel got the top ratings for that slot and the
BBC got hardly any viewers.

Then numpties like you would complain as to why should you pay
a Licence Fee for programmes nobody watches.

Joined up thinking clearly doesn't come easily to morons like you.

Which is presumably why a lot of BBC programes are over the
top of your head.

Zero tolerance - zero a lot of things, by the looks of it.


michael adams

....






--




michael adams March 26th 08 01:36 AM

Product Placement in BBC programmmes ( Long or short advert breaks)
 

"Zero Tolerance" wrote in message
...
On Tue, 25 Mar 2008 16:18:50 -0000, "michael adams"
wrote:

If you're doing the props for a TV show you show the stuff people are
most likely to buy. You just go to a supermarket and buy the popular
brands. The market leaders. That's how you achieve realism.


Except you don't need to. The market leaders come to you and give you
the stuff for free, out of the goodness of their own hearts.


No they don't. Any such offers would be rejected as that could be
seen consititute bribery.


of
course, because having your product shoved in front of millions of
people is brilliant free advertising.


Sure thing chum. Having style setters such as Dot Cotton or Jim Branning
munching their way through their Kellogs cornflakes is bound to send sales
through the roof.

Just as would be interesting to see what impact Phiw has on the sales
of Mercs. Negative if anything, I'd imagine.

Consumers seek to imitate and emulate aspirational characters. If you
know what that means.

Name some aspirational characters in East Enders who viewers would
want identify with, to the extent of copying their choice in breakfast
cereal or anything else for that matter.

Basically sunshine, you're taking through your arse.


michael adams

....





michael adams March 26th 08 01:49 AM

Product Placement in BBC programmmes ( Long or short advert breaks)
 

"Calum" wrote in message
...
Dom Robinson wrote:
In article ,
says...
"Dom Robinson" wrote in message


Why do the BBC, of all channels, have to say the product name?

Because if they didn't, they lose the broadcasting rights.


Is that in the contract, and can we see that online?


....

FFS Robinson it's common f*cking sense. If there's no TV coverage
including sponsor credits, then there's no event to start with.

....



It certainly tallies with what I've heard BBC spokespersonages say in
the past. Seem to remember they have to do things like showing the
sponsors name in captions and programme titles a certain number of times
as well.




The only reason these people sponsor events at all is in the
expectation of plenty of media coverage. If the Beeb refused to
credit the sponsor and all the other TV channels and media outlets
followed suit, then the London Marathon would probably collapse.
Either that, or they'd need to charge a prohibitive entry fee which
would discourage most amateur runners. And as they can't charge
spectators its difficult to see where they'd raise the prize
money to pay for the professionals.

Except that is, in "Dommy World". Perhaps Dommy could make a Youtube
video explaining how it might be done.


michael adams

....




Carl Waring[_2_] March 26th 08 09:31 AM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
Dom Robinson wrote:
In article ,
says...
Dom Robinson wrote:
In article ,
says...
Dom Robinson wrote:
In article ,
says...
product placement is already allowed on British TV (both BBC
and commercial channels) to add a sense of realism. But under
the current 'free supply' rules programme makers cannot profit
from it, and the brand has limited say over how it is featured
on screen.

So basically as long as the programme makers "don't profit from
it", not only can manufacturers of goods and services get their
products shown on air (free publicity that is worth many
thousands of pounds) but they can even have a limited say in how
it is featured!

And you say that "there *is* no PP on BBC shows" ?

How about 'The Apprentice' ? You think all those Amstrad products
turned up on screen by accident?


There's so much product placement on TV on all channels, not just
the BBC.

Coming soon we've got the "Flora London Marathon", then over the
year there's also the "888.com World Snooker Championship" and the
"Carling FA Cup Final", etc.

That's not PP; that's event sponsorship and is /nothing/ to do with
the channel it is being shown on; especially the BBC.

But the BBC shouldn't be promoting a product, like it's doing.


They're not. They're just covering an event. That's it. I think
there'd be more of a fuss (certainly from Snooker fans) if they
/didn't/ cover the event!


I don't see why they have to mention the sponsor, that's the point.


They /don't/. Having the sponsor's name "in vision" can't be helped as they
cover the event.

--
Carl Waring
DigiGuide:
Full:
http://getdigiguide.com/?p=1&r=1495
Freeview (free): http://getdigiguide.com/?p=4&r=1495
Web-based: http://getdigiguide.com/?p=3&r=1495



Zero Tolerance March 26th 08 08:04 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
On Wed, 26 Mar 2008 00:23:04 -0000, "michael adams"
wrote:

Then numpties like you would complain as to why should you pay
a Licence Fee for programmes nobody watches.

Joined up thinking clearly doesn't come easily to morons like you.

Which is presumably why a lot of BBC programes are over the
top of your head.

Zero tolerance - zero a lot of things, by the looks of it.


Wow, you're quite obnoxious. Not BBC staff by any chance?
--

Zero Tolerance March 26th 08 08:07 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
On Wed, 26 Mar 2008 00:36:42 -0000, "michael adams"
wrote:

No they don't. Any such offers would be rejected as that could be
seen consititute bribery.


Ah but they obviously do. The BBC's own report said as much.

Consumers seek to imitate and emulate aspirational characters. If you
know what that means.


I know just fine what that means. Of course what I don't understand is
why on earth anyone would watch EastEnders in the first place...
--

Dom Robinson[_2_] March 26th 08 08:37 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
In article ,
says...
Dom Robinson wrote:
In article ,
says...
Dom Robinson wrote:
In article ,
says...
Dom Robinson wrote:
In article ,
says...
product placement is already allowed on British TV (both BBC
and commercial channels) to add a sense of realism. But under
the current 'free supply' rules programme makers cannot profit
from it, and the brand has limited say over how it is featured
on screen.

So basically as long as the programme makers "don't profit from
it", not only can manufacturers of goods and services get their
products shown on air (free publicity that is worth many
thousands of pounds) but they can even have a limited say in how
it is featured!

And you say that "there *is* no PP on BBC shows" ?

How about 'The Apprentice' ? You think all those Amstrad products
turned up on screen by accident?


There's so much product placement on TV on all channels, not just
the BBC.

Coming soon we've got the "Flora London Marathon", then over the
year there's also the "888.com World Snooker Championship" and the
"Carling FA Cup Final", etc.

That's not PP; that's event sponsorship and is /nothing/ to do with
the channel it is being shown on; especially the BBC.

But the BBC shouldn't be promoting a product, like it's doing.

They're not. They're just covering an event. That's it. I think
there'd be more of a fuss (certainly from Snooker fans) if they
/didn't/ cover the event!


I don't see why they have to mention the sponsor, that's the point.


They /don't/. Having the sponsor's name "in vision" can't be helped as they
cover the event.

They don't have to say it.
--

Dom Robinson Gamertag: DVDfever email: dom at dvdfever dot co dot uk
/*
http://DVDfever.co.uk (editor)
/* 1136 DVDs, 372 games, 401 CDs, 110 cinema films, 52 concerts, videos & news
/* burnout paradise, simpsons movie, duffy in concert, spiderwick chronicles
New music charts - http://dvdfever.co.uk/music.shtml
Youtube - http://www.youtube.com/profile?user=DVDdom

Dom Robinson[_2_] March 26th 08 08:38 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
In article ,
says...

"Calum" wrote in message
...
Dom Robinson wrote:
In article ,

says...
"Dom Robinson" wrote in message


Why do the BBC, of all channels, have to say the product name?

Because if they didn't, they lose the broadcasting rights.

Is that in the contract, and can we see that online?


...

FFS Robinson it's common f*cking sense. If there's no TV coverage
including sponsor credits, then there's no event to start with.


Nice of you to disagree(!)


It certainly tallies with what I've heard BBC spokespersonages say in
the past. Seem to remember they have to do things like showing the
sponsors name in captions and programme titles a certain number of times
as well.




The only reason these people sponsor events at all is in the
expectation of plenty of media coverage. If the Beeb refused to
credit the sponsor and all the other TV channels and media outlets
followed suit, then the London Marathon would probably collapse.
Either that, or they'd need to charge a prohibitive entry fee which
would discourage most amateur runners. And as they can't charge
spectators its difficult to see where they'd raise the prize
money to pay for the professionals.


As if. It got by fine without sponsorship originally.

Still, if the London Marathon was cancelled, would anyone miss it? I'm sure
anyone who wants to can find 26 miles to run.

Except that is, in "Dommy World". Perhaps Dommy could make a Youtube
video explaining how it might be done.


Too busy with Patrick Swayze, thanks.
--

Dom Robinson Gamertag: DVDfever email: dom at dvdfever dot co dot uk
/*
http://DVDfever.co.uk (editor)
/* 1136 DVDs, 372 games, 401 CDs, 110 cinema films, 52 concerts, videos & news
/* burnout paradise, simpsons movie, duffy in concert, spiderwick chronicles
New music charts - http://dvdfever.co.uk/music.shtml
Youtube - http://www.youtube.com/profile?user=DVDdom

Dom Robinson[_2_] March 26th 08 09:14 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
In article ,
says...
uk.media.tv.sky
Dom Robinson
Tue, 25 Mar 2008 21:47:26 -0000


Why?

Because michael adams has a "public duty" to disagree with whatever anyone
else says


Thats not 100% true .

I once made the point there was a market for a dedicated printed
freeview tv guide as listing stuff like skyone and the sky movies
channels is all a bit pointless if you cant actually watch them - and he
agreed with me a couple of months later .

He just needs some time to think about stuff :-))

Very "Deep Thought" :)
--

Dom Robinson Gamertag: DVDfever email: dom at dvdfever dot co dot uk
/*
http://DVDfever.co.uk (editor)
/* 1136 DVDs, 372 games, 401 CDs, 110 cinema films, 52 concerts, videos & news
/* burnout paradise, simpsons movie, duffy in concert, spiderwick chronicles
New music charts - http://dvdfever.co.uk/music.shtml
Youtube - http://www.youtube.com/profile?user=DVDdom

Ian F. March 27th 08 10:33 AM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
"Dom Robinson" wrote in message
t...

They don't have to say it.


It would probably be a condition of sponsorship that they *do* say it.

Ian



michael adams March 27th 08 11:56 AM

Product Placement in BBC programmmes ( Long or short advert breaks)
 

"Dom Robinson" wrote in message
t...
In article ,
says...

"Calum" wrote in message
...
Dom Robinson wrote:
In article ,

says...
"Dom Robinson" wrote in message

Why do the BBC, of all channels, have to say the product name?

Because if they didn't, they lose the broadcasting rights.

Is that in the contract, and can we see that online?


...

FFS Robinson it's common f*cking sense. If there's no TV coverage
including sponsor credits, then there's no event to start with.


Nice of you to disagree(!)


It certainly tallies with what I've heard BBC spokespersonages say in
the past. Seem to remember they have to do things like showing the
sponsors name in captions and programme titles a certain number of times
as well.




The only reason these people sponsor events at all is in the
expectation of plenty of media coverage. If the Beeb refused to
credit the sponsor and all the other TV channels and media outlets
followed suit, then the London Marathon would probably collapse.
Either that, or they'd need to charge a prohibitive entry fee which
would discourage most amateur runners. And as they can't charge
spectators its difficult to see where they'd raise the prize
money to pay for the professionals.


As if. It got by fine without sponsorship originally.


Wrong yet again Dommy. Not that that's ever stopped you before of
course. Maybe you could make a Youtube video on the London Marathon
as well ?

quote

From the outset in 1981 it was realised that finance would have to come
from the private sector and the Marathon asked sports agencies to find a
sponsor. West Nally came up with Gillette who funded the race for the
first three years. In 1981 they paid £50,000 to be title sponsor, but
delighted with the enhanced exposure doubled that to £100,000 the
following year.

/quote

http://www.london-marathon.co.uk/sit...=12&article=12


Now what do you think might be the significicance of the word " title"
in the phrase "title sponsr" there eh, Dommy ?

Maybe if you can't work it out for yourself you could ask someone
eh?


Still, if the London Marathon was cancelled, would anyone miss it?



quote

An unusual feature is the very large amounts of money raised for charity,
much more than other marathons.[1] According to the race organisers, it is
now the largest annual fund raising event in the world with the 2006
participants raising over £41.5 million for charity, bringing the total
amount raised for charity by runners, to a grand total of £315 million.[2].
In 2007, 78% of all runners raised money.

/quote

The recipients of the £315 million in charity donations down the years would
miss it I'd imagine.

http://en.wikipedia.org/wiki/London_Marathon


Just think Dommy. Some of those charitable donations may even have gone to
Heart Research. So that the London Marathon may be indirectly resposnible
for giving you, and us, an extra five or ten years of whinging time added
to your life.





michael adams

....




Zero Tolerance March 27th 08 01:24 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
On Thu, 27 Mar 2008 09:33:09 -0000, "Ian F."
wrote:

It would probably be a condition of sponsorship that they *do* say it.


It's not the role of third party sporting event organisers to
guarantee to sponsors what the BBC will and will not say on their own
airtime, and the BBC should enter into no such deals where they would
be obligated to name-check the sponsor. But of course they do anyway.

--

Dom Robinson[_2_] March 27th 08 06:16 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
In article ,
says...
On Thu, 27 Mar 2008 09:33:09 -0000, "Ian F."
wrote:

It would probably be a condition of sponsorship that they *do* say it.


It's not the role of third party sporting event organisers to
guarantee to sponsors what the BBC will and will not say on their own
airtime, and the BBC should enter into no such deals where they would
be obligated to name-check the sponsor. But of course they do anyway.

For once, I agree with Zero.
--

Dom Robinson Gamertag: DVDfever email: dom at dvdfever dot co dot uk
/*
http://DVDfever.co.uk (editor)
/* 1136 DVDs, 372 games, 401 CDs, 110 cinema films, 52 concerts, videos & news
/* burnout paradise, simpsons movie, duffy in concert, spiderwick chronicles
New music charts - http://dvdfever.co.uk/music.shtml
Youtube - http://www.youtube.com/profile?user=DVDdom

Dom Robinson[_2_] March 27th 08 06:16 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
In article ,
says...
Now what do you think might be the significicance of the word " title"
in the phrase "title sponsr" there eh,


I never heard of it referred to as "sponsor London Marathon" on TV prior to
Flora.

Dommy ?


What, michaely ?
--

Dom Robinson Gamertag: DVDfever email: dom at dvdfever dot co dot uk
/*
http://DVDfever.co.uk (editor)
/* 1136 DVDs, 372 games, 401 CDs, 110 cinema films, 52 concerts, videos & news
/* burnout paradise, simpsons movie, duffy in concert, spiderwick chronicles
New music charts - http://dvdfever.co.uk/music.shtml
Youtube - http://www.youtube.com/profile?user=DVDdom

Ian F. March 27th 08 08:03 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
"Zero Tolerance" wrote in message
...

It's not the role of third party sporting event organisers to
guarantee to sponsors what the BBC will and will not say on their own
airtime, and the BBC should enter into no such deals where they would
be obligated to name-check the sponsor. But of course they do anyway.


*shrug* Who cares?

No sponsorship = no event, if that's what you'd rather.

Ian



Zero Tolerance March 27th 08 09:03 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
On Thu, 27 Mar 2008 19:03:31 -0000, "Ian F."
wrote:

No sponsorship = no event, if that's what you'd rather.


Yes, I'd rather that than have our nation's public service broadcaster
become increasingly commercialised. The chance to watch television
WITHOUT having commercial messages slammed into your face every five
minutes is EXACTLY what I pay my licence fee for.

I'm sure those events would continue nonetheless, they'd just get
covered on one of the commercial channels rather than the BBC. And
there's nothing at all wrong with that.

--

Zero Tolerance March 27th 08 09:03 PM

Product Placement in BBC programmmes ( Long or short advert breaks)
 
On Thu, 27 Mar 2008 17:16:08 -0000, Dom Robinson
wrote:

I never heard of it referred to as "sponsor London Marathon" on TV prior to
Flora.


Me neither.

--

Felicity S. March 28th 08 01:47 AM

Long or short advert breaks
 
Mike Henry wrote:

Felicity S. wrote:
Mike Henry wrote:
Edster wrote:
Mike Henry wrote:


What do you mean, 30x FF doesn't work? Of course it does! TiVo's
top speed is 60x FF which works brilliantly, because when you press
"play" it winds back to the bit that was flashing past when you
pressed it. Ie the software can take your reaction time into
account. Yet another great feature that the copy-cat PVRs didn't
copy, obviously.


How would it know how fast your reaction time is?


Ask their software developers. All a TiVo user needs to know it jumps
back a bit so that you "land" at the end of the advert break, despite
seeing it fly past at high speed and taking time to press a button.


So if a user's reaction time is just 0.3 seconds different from the
value built into the TiVo, it will wind to a point 0.3 minutes away
from the end of the advert break - an error range of 36 seconds.


No. As I said, it was a simplification. Forget reaction times if it make
it easier to understand. It winds back a bit and works brilliantly.


Simplification or no, it works brilliantly for you. Not other people.


Fliss

--
She said: Sa-anta Claus is coming to town.
She said: Just seeing a Santa... Shall I try a Santa?
How the hell do you draw a Santa Claus?


Dom Robinson[_2_] March 28th 08 11:03 PM

Long or short advert breaks
 
In article ,
says...
Mike Henry wrote:


In [email protected], "Felicity S." [email protected]
wrote:

Mike Henry wrote:
No. As I said, it was a simplification. Forget reaction times if it make
it easier to understand. It winds back a bit and works brilliantly.

Simplification or no, it works brilliantly for you. Not other people.


Whatever. But no TiVo owner has posted saying they don't like it or that
it doesn't work.


I think the number of Tivo owners would have something to do with
that.

There speaks the experience of ignorance!
--

Dom Robinson Gamertag: DVDfever email: dom at dvdfever dot co dot uk
/*
http://DVDfever.co.uk (editor)
/* 1136 DVDs, 372 games, 401 CDs, 110 cinema films, 52 concerts, videos & news
/* burnout paradise, simpsons movie, duffy in concert, spiderwick chronicles
New music charts - http://dvdfever.co.uk/music.shtml
Youtube - http://www.youtube.com/profile?user=DVDdom

Felicity S. March 29th 08 01:06 AM

Long or short advert breaks
 
Mike Henry wrote:

Felicity S. wrote:
Mike Henry wrote:


No. As I said, it was a simplification. Forget reaction times if it
make it easier to understand. It winds back a bit and works brilliantly.


Simplification or no, it works brilliantly for you. Not other people.


Whatever. But no TiVo owner has posted saying they don't like it or that
it doesn't work.


I'm happy for you.


Fliss

--
He said: You guys need anything?
She said: Yes, a tear in the space-time continuum
so he can go back and say 'I love you'.


Felicity S. March 29th 08 01:07 AM

Long or short advert breaks
 
Edster wrote:

Mike Henry wrote:
Felicity S. wrote:
Mike Henry wrote:


No. As I said, it was a simplification. Forget reaction times if it
make it easier to understand. It winds back a bit and works
brilliantly.


Simplification or no, it works brilliantly for you. Not other people.


Whatever. But no TiVo owner has posted saying they don't like it or that
it doesn't work.


I think the number of Tivo owners would have something to do with that.


LOL


Fliss

--
She said: I sneak in the salmon under my sweater.
He said: Good. That way we don't have to pay for
that overpriced movie fish.



All times are GMT +1. The time now is 05:19 PM.

Powered by vBulletin® Version 3.6.4
Copyright ©2000 - 2021, Jelsoft Enterprises Ltd.
HomeCinemaBanter.com